What makes a good public health message–put your sheets in your freezer two hours before going to bed?

July 21, 2011

Yes, it is hot… And the weather affects our health…physically and mentally.

So, what are we to do about it?

I loved the message Dr. Besser gave on ABC News with Diane Sawyer tonight… ‘put your sheets in the freezer a couple of hours before going to bed…’

This is an example of a ‘good’ message. It is specific. It is doable. It is affordable…we mostly have sheets on our beds. We mostly have refrigerators in our homes and these appliances have freezers.

So, I am doing it. I will let your know tomorrow…did it work? That, of course, is one of the most important parts of a good public health message…

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One Response to “What makes a good public health message–put your sheets in your freezer two hours before going to bed?”

  1. How to lose fast says:

    How to lose fast…

    […]Talking About Health; Why Health Communication Matters » What makes a good public health message–put your sheets in your freezer two hours before going to bed?[…]…

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